Episode 8 – highlights the highly respected and extremely collaborative brothers of Creative Session, Hoang and Anh. Together, they are making waves within the realm of Industrial Design.
Hoang and Anh (Bi) Nguyen are brothers, born and raised in the weird city of Portland, Oregon. First generation Vietnamese-American, raised by immigrant parents who’s taught them the value of making something out of nothing, and the passionate work ethic they have today.
Their passion for design started with architecture, but they soon realized industrial design was their calling. “I realized I was way more focused on the products that go inside my architectural plans than the actual building itself,” Hoang laughs. “So I packed my bags for California College of Arts in SF and switched my focus to Industrial Design.”
During college, the two brothers founded Creative Session, a design collective built purely around the idea of bringing friends together through collaborations. Soon, the collaborations grew from small groups of friends to partnerships with Twitter, Audi, Intel, and many startups. Today, Creative Session remains a place for the brothers to collaborate and share their ideas and designs with the ID world. Anh says, “Our day jobs have real world constraints: cost, time, and resources, so we try to keep Creative Session fun, light, and thoughtful.” Together, their portfolio ranges from consumer electronics, graphics and branding, to even shoes and soft goods. Most aren’t shown on their site but in personal portfolios.
Post college, Hoang joined Amazon where he designed and contributed to the Kindle Touch, Fire, and Dash Button. Anh joined Astro Studios where he helped lead a range of products from the Nike Fuelband to more recently, Shinola’s home goods. Together, the brothers have created for hundreds of brands, from small start-ups to Fortune 500 companies.
Today, both Hoang and Anh work with Andy Rubin at his company, Playground, as principal designers.
Episode 8 welcomes two super talented brothers in the field of industrial design. Hoang & Anh Nguyen have made careers for themselves designing products for the likes of Nike, Amazon, Samsung, Shinola, and the list goes on. Collectively known as Creative Session, they’ve garnered the attention of Fortune 500 companies and the design world, while continuing to pursue their own passion projects, including mentoring and holding workshops locally and abroad.